Aroma360 Blogs

The effect of scent on our emotions is well understood, yet the real reasons a certain essence can lift your mood and improve well-being might not be quite as expected. Studies have shown that our response to certain aromas is through learned associative mechanisms—in other words, our brain creates a link between a fragrance and a particular emotion. This makes it possible to determine scents that not only boost mood, but that can have a powerful effect on our well being too. Using items such as  scent diffusers and scented candles, particularly those that use only the highest quality of aromatic and essential oils, it’s possible to not only infuse our surroundings with a fine bouquet, but to effectively uplift how happy we feel. Consequently, this also has the desired effect of increasing levels of well-being too. The Top Scents Proven To Increase Happiness 1. Citrus: The crisp, distinctive smell of citrus fruits—lemon in particular—encourages feelings of delight, as well as boosting energy levels and reducing levels of stress. Market scent leader, Aroma360, bring the wonders of citrus bouquets to life in their signature scents, Born to Run and  California Love. The latter in particular embraces the freshness of lemongrass and lemon zest, making a wonderful home scenting option for those who seek to permeate their surroundings with feminine cleanliness to boost tranquility and calmness. 2. Lavender: Well known for its relaxing properties, breathing in the soothing tones of this wonderful plant helps reduce stress, soothes anxiety, and has long been used to create an atmosphere conducive to sleep. Blue Moon is a carefully crafted aromatic blend made from the finest of therapeutic-grade essential oils that combine the calming notes of lavender with the sensuality of eucalyptus, sandalwood, and patchouli to gently massage the senses and subtly calm frayed nerves. 3. Jasmine: The delights of Jasmine can have an immediate effect on mood, increasing levels of contentment, along with elevated feelings of positivity. Suffusing a room or home with the delights of this attractive scent creates an elegant atmosphere, one that’s especially beneficial in fostering a creative or productive environment. Adore, by Aroma360, is designed around the delights of jasmine, combining its discerning aroma with that of bergamot, amber, and woody notes for the ultimate in gentle yet uplifting fragrance. 4. Vanilla: The seductive tones of vanilla are among the most powerful of all aromas to evoke feelings of happiness. The rich tones massage the inner psyche, aiding relaxation as well as elevating a sense of joy. Combining the heady scent of vanilla with that of complementary baked apple and cinnamon fragrances brings us the delight that is Aroma360’s Apple Cinnamon—a delicious scent option for the upcoming holiday season. 5. Peppermint: A crisp, minty fragrance can have a dramatic effect on mood, attitude, and concentration. The pure invigoration it brings can be enhanced with the clever use of harmonizing aromas, such as eucalyptus and citrus, as can be found in the entrancing Aroma360 scent, Wake Me Up. Selecting the ultimate home scenting options adds a distinctive dimension to a cultivated environment. The choice of fragrance is as much of a feature as those that are visual, and the hand-crafted bespoke scents Aroma360 provides are the quintessential ingredient for the most refined of home spaces.

 

It’s not news that casinos and hotels use some ambient scenting to enhance the guest experience. In casinos, scent can mask the smell of smoke or stale carpet, but carefully chosen scents can do more than that – they can make people want to stay in that space for a longer period of time, which makes them participate in a casino’s activities, restaurant, and entertainment options longer. In hotels, a scent can be chosen to create an increased perception of quality. Now, brands of all kinds are seeing that they can employ the same tactics and reap the benefits of scent marketing. Brands who are looking to influence their clientele are shocked by the simplicity of the science, process, and execution. Aroma360® scent consultants take the time to consider multiple factors when creating scent concepts for clients. Scent Consultants inquire about the brand’s goals, identity, imagery, personality, target market demographics, geographic footprint, architecture, and more to personalize the scent solution. Learn more about what scent marketing can do for your business – speak to one of our Scent Consultants today!

Sometimes we can all feel like we’re in a bit of a rat race with constant responsibilities begging for our attention. Stress can affect so many different parts of our lives from mild headaches to social withdrawal. April is Stress Awareness month, and we’d like to help you relieve some of that stress so that you can enjoy your days. There are many ways to cope with stress, some people do so in an ineffective way like overeating or overeating but coping with stress can be as simple adding a relaxing fragrance in your space. The scent may not do away with all your anxieties, but it can certainly help you feel more uplifted. Scents like lavender, rose, ylang-ylang and bergamot go long way to calm and center the mind. In a study done by the College of Public Health Sciences in Thailand, 20 healthy volunteers were said to have a lower blood pressure, heart rate and skin temperature after inhaling lavender oil. Use this month to reconnect with a calmer version of yourself. Schedule a consultation with a scent consultant today to find the perfect stress relieving fragrance for you.

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